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Saturday, August 09, 2008


I am pleased to announce the debut of my publisher's blog on

You can view it at:

Blog Banner     

Why this blog?

Behind-the-Scenes Insights
Every day I am honored to meet, interview and review the works of the greatest leaders and achievers of our time. On this blog I will share with you little-known secrets, musings and behind-the-scenes insights to these very interesting personalities.

A Synthesis of the Very Best Ideas
Because SUCCESS magazine is the centerpiece of the entire personal achievement dialogue and industry, we review, sort and attempt to synthesize the absolute very best there is and deliver it to you inside the pages of SUCCESS each month. In this process I personally pick up some incredible achievement tips, ideas and strategies (which sometimes don't make it into the magazine) that are making a huge difference in my own life. This blog is where I can pass along those unique insights to you.

Your Insider's Guide
This blog will be your insider's guide into the world of business, wealth, well-being, healthy relationships and philanthropy. It's an open forum to personally enter a discussion with me on a variety of topics and become an active participant in the issues related to your individual growth and success.

Don't miss out on a single post-subscribe now and join thousands of others with the advantage on success.

Successfully Yours,

Darren Hardy
Publisher & Editorial Director
SUCCESS Magazine

Tuesday, July 22, 2008

The Big Idea with Donny Deutsch Show This Thursday

Tune in to CNBC, this THURSDAY, 10 p.m. EDST/9 p.m. CDST/7 p.m. PDST (check local listings) to catch me on the Donny Deutsch Show.


Big Idea  

The show topic is "How to Make Good Money in Bad Times” Plus, get key tips and entrepreneurial ideas about how to recession-proof your income.


Their demographics: CNBC airs in 95 million homes in North America, 397 million homes worldwide. An appearance on CNBC reaches one of the most influential and affluent audiences in television. A recent CNBC Viewer Tracking Study found that the majority of top management executives watch CNBC and that the average net worth of our viewers is $2.7 million.


Set your DVRs now… J 


Good Morning America and Oprah next (hey, you gotta have BIG goals!)


Darren Hardy

Publisher/Editorial Director

SUCCESS magazine




Friday, July 18, 2008

SUCCESS Symposium II - A Magical Event!

On July 12, over 3,700 achievers from 20 countries gathered in Anaheim, California for the second SUCCESS Symposium. Those in attendance experienced an truly magical day filled with incredibly insightful and powerful messages LIVE from renowned authors, speakers and presenters such as Jim Rohn, John Maxwell, Denis Waitley, Bill Phillips, Ron White and many more.


Details of the next event soon to follow. Sign up for Seeds of SUCCESS for notification:

You can still get the exclusive Symposium event prices on the negotiated speakers product bundles for 1 week only:

Monday, July 07, 2008

27 Resources To Accelerate Your Success? Some might surprise you!




Contact: Rachel Levy Konik

212.255.8455 ext. 229



Surprising Number of Americans Lack Life Goals


 From a Mentor to an RSS Feed, SUCCESS Names 27 Resources to Achieve Success


New York, NY (June 30, 2008) – A new survey conducted by SUCCESS magazine, the preeminent publication for personal achievement, found that nearly 20 percent of Americans openly admit to living a life without future goals.


“We were surprised to find that nearly one in five Americans answered ‘No’ when asked if they had life goals,” said Darren Hardy, publisher and editorial director of SUCCESS. “This admitted lack of direction encouraged us to create our list of 27 resources that could help get people on the path to success. The No. 1 resource—a personal list of life goals.


“The first step toward achieving your dreams and ambitions is to identify them because they remain fantasies until you write them down and create a roadmap to get there,” added Hardy. “When you know exactly where you are going and focus on that endpoint, you will more directly and expeditiously reach your desired destination.”


In a subsequent survey, which generated 2,834 responses, the majority (33 percent) of respondents said that their highest priority is to run their own company. Coming in a close second, 31 percent stated that their top goal is to retire early. These were followed by raising a family (16 percent), purchase a dream house and get in shape (both 10 percent).


The Life Goals survey was conducted to coincide with the SUCCESS feature on the “27 Resources for Your Success,” a list of essential tools and technologies to help achievers gain the competitive edge. The 27 resources include:


  • Mentor/Coach—those who seek excellence have a coach. Even Tiger Woods, who has written books on how to master you golf swing, has a swing coach.  
  • Personal Reading/Listening Library—being a consummate student can be the single greatest factor contributing to your success.

  • News Aggregator/Reader (RSS)—Sites like iGoogle and allow you to create personalized news feeds so you can stay current on happenings in the world.

  • On-site or Virtual Assistant—when growing a business your time is too valuable to get bogged down with lesser-skill functions, so get a part-time or virtual assistant through


27-Resources For a complete list of the “27 Resources for Your Success,” please log onto


The SUCCESS magazine surveys were conducted on among a national sample of 1,200 and 2,834 Americans, respectively. The margins of error are +/- 2.83 percent and +/- 1.84 percent, respectively, at a 95 percent confidence level.


About SUCCESS Magazine

SUCCESS is designed specifically to serve the growing entrepreneurial and small-business markets. SUCCESS features personal-development thought leaders, CEOs, entrepreneurs and other achievers who offer practical advice, ideas, tips and training on leadership, goal attainment, time management, selling, motivation and more. Bound into every issue is also a free DualDisc™ (CD & DVD in one) featuring exclusive compilations of success training from leading personal-achievement experts. SUCCESS retails for $5.95 and is distributed nationally with an initial printing of more than 1 million copies. Visit for more information.


# # #

Thursday, July 03, 2008

SUCCESS (Aug/Sept) - Donald Trump Cover

The new issue of SUCCESS is on newsstands now!
Themed - Tools and Technologies to Accelerate Your Success

Read press release


You can get a FREE look at many of the articles in the issue in our DIGITAL EDITION

This issue also features:

  • USC's Pete Carroll
  • UCLA legendary basketball coach John Wooden
  • Model and Media Mogul Kathy Ireland
  • John Maxwell on Finding Your Purpose
  • Personal development legend Charlie "Tremendous" Jones
  • Travelocity's CEO Michelle Peluso
  • David Bach, Jillian Michaels from "Biggest Loser", Harvey Mackay, Terri Sjodin and General Colin Powell on giving back.

Fantastic issue... indeed our BEST YET!

Our next issue features "America's Doctor", Dr. Oz. You can subscribe to SUCCESS at a special price here -

Friday, June 27, 2008

Wanna Meet 3,000+ Successful and Motivated Achievers?

I am asked all the time...

How do I meet other ambitious and like-minded people to network, share ideas, find mentors and potentially create business partnerships?

Well, I can tell you one room where there will be 3,000+ of the most successful, motivated and ambitous people -

SUCCESS magazine is hosting the second SUCCESS Symposium in Anaheim, California July 12th, 2008.

Watch a video from the last event and find more information here:


You are NOT going to want to miss learning the insights revealed by these experts on personal development and human achievement:

  • Jim Rohn (my personal favorite and mentor)- one of the most renown business philosophers of our time
  • John Maxwell - #1 authority on leadership (paid 50K for an hour training)
  • Denis Waitley – has personally trained high-performance to Olympic athletes, astronauts and world leaders
  • Bill Phillips – EAS and Body for Life founder, health and fitness expert
  • Jeffrey Gitomer - #1 sales training in the country right now
  • And 5 others

Hope to see you there!

-Darren Hardy

Friday, May 23, 2008

SUCCESS magazine - Issue2 on Newsstands Now


The BEST issue of SUCCESS yet!

Destined to be a collector’s edition, this issue of SUCCESS identifies and profiles the 50 Greatest Entrepreneurs of All Time – what they did to achieve extraordinary success, what you can learn from them, and what you can apply into your own life and business strategies.

Packed into this 112-page issue of SUCCESS you will also find additional ideas, inspiration and tips you can apply in your relationships, health and well-being, sales, leadership, wealth-building and entrepreneurial adventures.

Additional highlights of the June/July issue include:

>Russell Simmons on Building a Media Empire and Fueling Financial Literacy
>Performance Secrets of Olympians by Denis Waitley
>What it Takes to Be a Winner! The Life of Paul J. Meyer
>Keys to Starting a Business Today
>How to Invest in Real Estate Now
>And other insights from Jeffrey Gitomer, GE’s Beth Comstock, Jean Chatzky, Body-for-Life creator Bill Phillips, Olympian Bob Beamon, Kevin Bacon and more

Also included is a DualDisc™ (CD&DVD in one) with incredible content from personal-development icons – Jim Rohn, John Maxwell, Paul J. Meyer, Paul Zane Pilzer, Kim Kiyosaki and W. Clement Stone.

Don’t miss out. Get your copy today. It’s What Achievers Read!


Newsstand cover price only $5.95 or subscribe at

50 Greatest Entrepreneurs TV Feature

SUCCESS Magazine's
50 Greatest Entrepreneurs of All-Time
Featured on FOX Business Morning Show

Fox-Business CLICK HERE if you don't see video below

Also (in Dallas/Ft. Worth area) listen to WBAP 820AM
Saturday, May 24th 5pm-6pm Central
SUCCESS Magazine and the SUCCESS Foundation are discussed

Tuesday, May 06, 2008

Recent TV Appearances for SUCCESS

ABC's America This Morning Show - filmed in NYC

Photo Sharing - Video Sharing - Photo Printing - Photo Books

CW11 in New York City - largest network in the City.

Photo Sharing - Video Sharing - Photo Printing - Photo Books

Tuesday, April 15, 2008

FREE Digital Edition of SUCCESS magazine

Now you can read the full color Premier Issue of SUCCESS magazine online –


Please pass around to all friends, foes and family – access is FREE.

You can also subscribe to the print edition here: SUBSCRIBE It’s hard to read online while on planes, in waiting rooms, on the beach or out at the pool!


Darren Hardy
Publisher, SUCCESS

Saturday, March 08, 2008

SUCCESS magazine - 1 Million Copies Sold!


FOR RELEASE: March 4, 2008   
Rachel Levy Konik
212.255.8455 ext. 235


One of the largest rollouts in publishing history

DALLAS Texas— With its nationwide debut on March 4, 2008, the new SUCCESS magazine will launch as one of the largest magazine rollouts in publishing history with more than 1 million copies having been presold and more than 50,000 being distributed nationally on the newsstand.

The successful launch response is indication that the magazine is timed perfectly for a nationwide demographic seeking a reliable personal-development resource.

SUCCESS serves the growing entrepreneur and small-business markets. “In today’s fast paced and ever-changing global marketplace entrepreneurs and small-business owners have to be constantly learning, growing and improving to be successful,” said Darren Hardy, publisher/editorial director of SUCCESS. “SUCCESS magazine delivers the leading personal-development thought leaders and profiles of today’s extraordinary achievers with a window into their personal success philosophies and strategies. SUCCESS is where motivated business people can get the competitive advantage in life – both personally and professionally.”

The parent company of SUCCESS Media, which publishes SUCCESS, is VideoPlus, a marketing and communications company supporting the direct selling industry. In anticipation of the all-new SUCCESS release, many of VideoPlus’ clients enthusiastically promoted the magazine, which additionally helped create this extraordinary success.

“We’re very fortunate to have strong relationships in the direct selling industry that extend over 20 years,” said Stuart Johnson, President and CEO of VideoPlus. “Those same clients, who are now our corporate marketing partners, know that the principles of personal development help fuel success among their associates. SUCCESS magazine is an excellent tool to help organizations teach new skills, improve success habits and keep their teams motivated.”

This pre-eminent personal achievement magazine will be initially published bimonthly, then SUCCESS will increase its frequency to monthly in September 2008.

The first issue will carry advertising from Capital One, Neat Receipts, 1&1 Hosting, Hilton, QuickBooks and others.

SUCCESS will host an official launch event, the SUCCESS Symposium, to a sold-out audience of 1,200 people on February 23, 2008 at the Hilton Anatole in Dallas, Texas. The event will feature first issue cover profiles Robert and Kim Kiyosaki along with leading personal development experts Jim Rohn, John Maxwell, John Addison and Ron White.

SUCCESS Media also recently acquired the domain which will be the home of the SUCCESS magazine Web site.

About SUCCESS Magazine
SUCCESS is designed specifically to serve the growing entrepreneurial and small-business markets. SUCCESS features personal-development thought leaders, CEOs, entrepreneurs and other achievers who offer practical advice, ideas, tips and training on leadership, goal attainment, time management, selling, motivation and more. Bound into every issue is also a free DualDisc™ (CD & DVD in one) featuring exclusive compilations of success training from leading personal-achievement experts. SUCCESS retails for $5.95 and is distributed nationally with sales of the first issue being in excess of 1 million copies. Visit for more information.

Friday, February 29, 2008

Launch of SUCCESS - Everything

At the launch of SUCCESS Symposium was the launch of...

SUCCESS magazine, SUCCESS Foundation, and SUCCESS Books

Featuring Robert & Kim Kiyosaki, John Maxwell, Denis Waitely, Ron White and John Addison... and a sold-out crowd of 1,400 enthusiastic success-minded achievers!


You won't want to miss the next one!

Monday, February 18, 2008

SUCCESS: Defining Moments

Have you seen the inspirational movie we produced for SUCCESS magazine?


Go here to watch:

All-new SUCCESS magazine launching soon too! 

Friday, December 21, 2007


Rachel Levy Konik
212.255.8455 ext. 235


Dallas, Texas (December 20, 2008) – New Year’s is a time for resolutions, and according to SUCCESS  there is no better time design the person you want to become and the life you want to live in 2008. Publisher and Editorial Director of SUCCESS magazine, Darren Hardy, offers the following advice on how to make 2008 your best year ever!

1.Decide to be Successful – Success is not a dream, hope or fantasy; it is a decision.  Make the decision to change, improve and act on your ambitions.

2.Design your Best Year Yet – As an architect would design a skyscraper, write out the goals, plans and actions it will take to achieve the life you want to live.

3.Identify Your Passion - What are your unique interests, talents and gifts?  Passion attracts success. Find what you love to do - you will never “work” again.

4.Program Yourself for Success – You will see, perceive, expect and create what you think about. To program your mind for success – read watch and listen to materials that will support your success.

5.Surround Yourself with Success - You are the combined average of the five people you hang around the most. Surround yourself with healthy, success-minded achievers.

6.Model Success - The best way to learn to be successful at anything is to find someone who is where you want to be and model their success habits.

7.Master the Fundamentals – Don’t complicate it. About a half a dozen things make up 90%+ of what it takes to be successful at anything. Keep it simple.

8.Get Fit - The mind cannot achieve what the body cannot perform.  Your family, friends and career and future depend on your good health. Make it priority No. 1.

9.Remember What’s Important – At the end of the journey what will have mattered most will be your relationships – the people you love and those that love you. Make sure they are on your goal list for 2008.

10.Make a Difference – What do you want your life’s legacy to be? You have the power to make a positive difference – to a single person, a neighborhood, a community, a nation, the world. Realize that power in 2008.

To speak with the Publisher or Editor from SUCCESS please contact Rachel Konik at 212-255-8455 x235 or

About SUCCESS magazine
SUCCESS, published bimonthly, is designed specifically to serve the growing entrepreneur, home-based and small-business markets. SUCCESS features today’s thought leaders and success experts, leading CEOs, entrepreneurs and other achievers with practical advice, ideas, tips and training on leadership, goal setting, time management, selling, motivation and much more. SUCCESS retails for $5.95 and is distributed nationally with an initial rate base of 100,000.

Saturday, December 08, 2007

Where Have I Been??

First of all, THANK YOU...

Thank you for the tremendous number of inquiries asking for updates to "The Pulse" and how much you have enjoyed past issues. I appreciate your comments very much.

Here is where I have been...


I am now the Publisher and Editorial Director to SUCCESS magazine - the iconic publication which has profiled the extraordinary achievers of our time for over a 100 years. Previous people who have sat in this chair as Publisher/Editor before me include Napoleon Hill, W. Clement Stone and Og Mandino so it is an honor for sure. 


Sm_cover We are completely redesigning and upgrading the quality, image and depth of the magazine - creative design, photography, editorial and end product look and feel. The objective is to return the publication to its roots as the preeminent and premier personal development magazine – “What Achievers Read”.

We will also make quite a stir in the publication world as we will be marrying what some call “old media” with a very progressive “new media” web platform which will allow users to engage WITH the magazine AND with each other. Lots more to share here... but for a later time - VERY exciting stuff instore!! :-) :-)

You can learn more here:
Temporary home page  (Be sure to watch the trailer!)
Press Release and Media Kit
Media Coverage on the new SUCCESS 
Reserve a subscription to SUCCESS

Oh, I also recommend registering for our FREE Seeds of SUCCESS weekly ezine - practical and applicable tips, ideas, tactics and strategies on being more successful in business, with your money, in your relationships, your well-being and helping you find and follow your passion. Go here

More information to follow (and a new blog design too!).

Successfully Yours,

Darren Hardy

Monday, October 08, 2007

Success Lessons from Lawyers (yeah, Lawyers!)

Holy Toledo! (or something like that ;-) ) was what I said when I got my final bill from a lawyer I used on a recent transaction.Timemoney

You know what personal development practice they have mastered… probably better than you and me? Valuing their time.

They charged me for every lunch, brief huddle, phone call and email… yeah every email! THAT is the kind of time value awareness we all need to have.

This is one of the most valuable lessons I can give you about transferring daily, hourly, moment-to-moment behavior into a significant annual income...

Having an income oriented association with how you spend your productive time.

Let me show you how this works:

What is your annual income goal? Let’s say it is $150,000.

Now here is how you need to bill/produce/value your time accordingly –

If you work 50 weeks a year 40 hours a week, that’s:

·         $3,000/week

·         $600/day

·         $75/hour

·         $37.50 every 30 minutes

·         $18.75 every 15 minutes

·         $6.25 every 5 minutes

> Spend an extra 15 minutes at lunch – pull out a $20 bill and tear it into pieces.

> Chat with a friend for 10-minutes during your work day – that just cost you your lunch money.

> Leave an hour early because it’s Friday – take out 3-$20s, 1-$10 and a $5 for the privilege.

That is what wasting time costs you, but so does confusing “activity” from productivity.

Every day you need to ask yourself – what am I going to do today that will earn $600 or more? During every hour you need to ask yourself – am I producing $75 in results? If not, that is why you will fall short of your annual income goal.

It is your vigilant discipline of producing $20 worth of work (every 15 minutes) that will magically materialize your $150,000 annual income.

Good advice right? My bill will be in the mail! ;-)

Wednesday, September 05, 2007

WARNING… you might be successfully failing!

Even a finely tuned and designed Ferrari will fail if headed into a brick wall.

I recently participated in a facilitated strategy session and one concept introduced by the facilitator Ben Rasberry from MAP was particularly compelling.

It is an analysis between Effectiveness and Efficiency.

What if you were doing the WRONG things RIGHT?

Take a look at the graph below.


I have seen two wildly different types of businesses in my many reviews:

A. Unsophisticated managers, accounting is done by hand, transactions are entered manually, the owner doesn’t even use email, not automated, paper driven operations, but they are very successful and make a tremendous profit.

B. An incredible stable of talent, bleeding edge technology, operationally efficient, flawless and relentless execution and the business fails miserably.

What’s the difference?

Even while companies in Category A might operate sloppily and execute inefficiently, they are doing the right things in their business. That could be their UVP (Unique Value Proposition), business model/positioning, focus on sales and revenue, world-class customer service or attention, etc.

It is more important to be sure you are doing the right things than the wrong things well.

Focus on Effectiveness, your business strategy, the core drivers of your business than getting lost in trying to optimize the minutia of your day-to-day operations.

Remember to work ON your business rather than only IN your business.

In Japan executives are required to DO less and THINK more. Step away from the busyness of your business from time to time to evaluate if you are driving your Ferrari in the right direction.

Direction is more important than speed.

Wednesday, August 15, 2007

The Law of Leverage

If it could be hard or easy, which would you choose?

Seem like an obvious or even a stupid question to ask? Bang_head

Maybe not since most of us end up choosing to do things the hard way.

We continue to mash our head against the wall wishing it were a door and complaining about the headaches and the blood running down our face.

I recently saw the movie Way of the Peaceful Warrior from a favorite book of mine by Dan Millman. Of all the good messages intertwined in the story, I found one particularly compelling as it is not often how we assess our approach to life and situations.

Noltemugshot The scene is where Socrates (ironically and perplexingly played by Nick Nolte. Who hasn't seen this mug shot after his drunk driving arrest? Not exactly the shining example of a personally developed Zen-like guru – what was the casting director thinking??)

Photo Sharing - Video Sharing - Share Photos - Free Video Hosting

Or click here to watch clip

This is the money line: "The wisdom of life is learning to apply the right leverage in the right place at the right time"

Here are a few ways to think about how to leverage the law of leverage:

1. Don't respond to force with force.

I know I am the poster child of this mistake. I tend to meet force with force. If I run into barriers, blocks or resistance, I fight harder. Sound familiar? This has been the cause of some of my biggest foibles and heartaches.

I am wiser now (most of the time! :-)) I am a believer in persistence and determination, but I have found there is a balance between healthy persistence and bludgeoning your head against a dead end.

I see many goal obsessed people also make this mistake. They become too fixed on obtaining their arbitrary goal... many times at sacrifices far too great.

Decide what is important to you, what your core values are and what direction you want your life to go in, then be flexible and pay attention to what shows up.

I have seen people miss out on bigger opportunities and richer experiences in life because they were too fixed on their original goals.

Set your intentions, move in that direction and pay attention to what shows up and find ways to leverage it and propel you into achievements and happiness you never even imagined during your goal writing session.

2. Find and use your internal leverage.

What are your unique talents? What is easy for you to do that is typically difficult for others? What knowledge or insight do you have that others don't? Are you using that leverage? Are you in a business or profession that is utilizing your personal gift (your leverage)?

You have an advantage in life. There is something you do better than most people. That is your unique leverage. Problem is most people are in jobs or businesses that aren't centered around or focus on that particular strength.

This is a really important point. It is easy to mixed up in all sorts of tantalizing ventures or investments that you should probably not be wasting your time or money in.

Once you get clear on what your unique talents are, what your personal leverage is, don't bother unless you get leverage – your personal leverage.

If it is hard for you, it is probably not for you. Start focusing on what is easy for you - that is where your leverage lives.

3. Use external leverage.

We have all heard the principles OPM (Other People's Money), OPT (Other People's Time), OPE (Other People's Effort), but there are sorts of external forces that can give you unique leverage in your business or personal life. Pay attention and leverage them when they show up:

Technology changes
Government regulation/policy changes
Economic changes
Social trends, shifts in attention
Environmental changes/influences
Competitive, capital market changes

There are hundreds of examples of people and companies that get called "lucky" being "at the right place at the right time". Well, there were hundreds or thousands of others who were also there at that time, but weren't paying attention and did not act on this new found leverage. Constantly be looking for leverage.

The magic is paying attention and finding your leverage in life. Then knowing how to apply it to the right places at the right times.

That is the path to making great achievement and grand happiness easy, rather than hard - leverage.

See more Success Lessons from the Movies

Be a friend and forward this link to a friend or colleague:

Tuesday, August 07, 2007

Out of the office? Or out of your mind?

Good article by Jeffrey Gitomer below. I have abridged it to hit the high points.

Don’t have your business go on vacation with you.

Out of the office? Or out of your mind?Closed_sign

Ever send somebody an email and it bounces back, telling you that the person you sent it to is “out of the office”?

How did you feel when you got it?

I get emails every day from people telling me they’re at a seminar, on vacation, out of the office for two days, home sick, or worse, that their spam blocker needs confirmation.

Quit doing this. You’re making your customers mad at you. And you look like a fool. Stop it.

Suppose a customer is trying to place an order, and they get your stupid reply that you’re “on vacation, please call Mary.” And they call Mary and she’s “either on her phone or away from her desk.” So the customer decides to call the competition because you are unavailable.

Now you have gone from rude to stupid.

Your customers could care less where you are or what you’re doing. They just want help.

I have forbidden all forms of auto-reply and spam-blocking confirmation requests in my business. In place of that, each person is responsible for figuring out what to do in case a customer emails or calls. By the way, we have no voicemail either.

There are several options for being able to serve customers when you’re out of the office or either on your phone or away from your desk. All of which require thinking, communicating, and serving the customer.

I’m out of the office more than 250 days per year and somehow manage to handle and reply to more than 200 emails a day without a BlackBerry. I have a cell phone where I can receive phone calls when I’m available, or text messages from people who genuinely need me. I have a laptop with a wireless card and an internal airport device so that I can get online virtually anywhere in the world, at my convenience.

Here are some options to stay in touch, or to be accessible, when you’re away from your desk or away from the office:

1. PDA device.

2. Laptop computer.

3. Cell phone.

4. Hotel business center.

5. Internet cafe.

5.5 Delegate to co-worker or hire an assistant.

When someone sends you an email, in most cases they expect a reply within 24 hours. Sometimes within an hour.

If your customer wants an immediate response, and you immediately respond with a message that says, “I can’t respond right now,” that doesn’t help the customer. In fact, it negatively impacts the customer’s feeling about you. If customers need an immediate response then you should internally forward your emails when you’re away so that they can be responded to personally, or have someone checking your email while you’re away.

MAJOR CLUE: The customer doesn’t need to know what you’re doing, or how you make it happen – they want a response to THEIR situation, not yours.

I’m certain that a small percentage of people reading this will not appreciate the cold slap in the face. They’ll keep their idiotic, self-serving auto reply as part of their standard operating procedure. Here’s the good news: There are some people who will totally appreciate it: your competition.

Jeffrey Gitomer is the author of The Little Red Book of Selling and The Little Gold Book of YES! Attitude. President of Charlotte-based Buy Gitomer, he gives seminars, runs annual sales meetings, and conducts Internet training programs on sales and customer service at

Watch "Sales Rants" by Jeffrey as well.

Know someone going on vacation soon? Forward them this article before it's too late!

Tuesday, July 24, 2007

“IT” is not the problem… uh, it’s YOU.

I’ve been exposed to several whiny conversations of late. Conversations where friends or colleagues have blamed other people, circumstances or the need to have "something" happen before things get better.

Finger“My people just aren’t performing as they should”

“The market is slow”

“Everyone is on vacation”

“I’m not happy at home”

Etc., etc., etc.

I pulled this article up and sent it out to those few of people whom had temporary lapse self-pity and it seemed to heal them so.

We all can get caught pointing a finger or two or barking an occasional cop-out. When you feel a finger rising to explain a misstep or justification to why you are not living as your Best Self, give the article below a read.

It Is Up To You by Jim Rohn

One of the first things successful people realize is the old adage, "if it is to be, it is up to me." This doesn't mean that you do it all alone. It simply means that you take responsibility for your life and your career.

Too many people today look at opportunity and figure it is up to someone else to make sure they get it. They look at financial security and hope that the government will make sure they live safely in retirement or in case of disability. They wait and wait, figuring that it is up to someone else. And then the wait is over, and it is too late to do anything. Their life is over and they are filled with regret.

This isn't true for you however. You know that you must take responsibility for your life. It is up to you.

The fact is that nobody else is going to do it for you, you must do it yourself.

Now, some people may say, "Jim, that's a lot of responsibility." Friends, that is the best news you can ever hear. You get to choose your life. Hundreds of millions of people all around this world would give anything to live in the situation you do just for the chance to have the opportunity to take control of their destiny. "It is up to you" is a great blessing!

Here's why:

1. You get to chart your own destiny. Maybe you want to start a small business and stay there. That's great because you can choose that. Maybe you want to create a small chain of stores. Maybe you want to have a net worth of $100 million. That's okay too. The idea is that you get to choose. You can do whatever you like. Different people have different dreams and they should live them accordingly.

2. You can reap what you sow. Sleep in and go to work late and reap the return. Or get up early and outwork the others and earn a greater return. Place your capital at risk and earn a return or place it at greater risk and perhaps reap a greater return. You decide what you will sow and thus what you will reap.

3. No one else can stop you from getting your dream. Yes, there will always be things that come up and people who may not like what you are doing, but you can just move on and chart your own course. There is great freedom in that.

4. You experience the joy of self-determination. There is no greater pride than knowing you set your mind on something and accomplished it. Those who live with a victim mentality never get to experience the joy of accomplishment because they are always waiting for someone else to come to the rescue. Those who take responsibility get to live the joy of seeing a job well done.

Let me ask you a question: Where will you be in 5 years? 10 years? Or 25 years? Do you know? DO you have an idea? Have you ever dreamed about it or set a goal for it? Are you willing to take responsibility and recognize that, "It is up to you?"

You will be wherever you decide to be in those timeframes. You decide. It is up to you.

And that is very exciting!


Excellent related article - The YOU Factor

Now here is what YOU can do – Change the World!

Listen to this live performance by Eric Clapton as he inspires you to do just that.